Do you ever get so stressed out over your workload that you could literally pull out your own hair?
By age 27, I was well on my way to a successful and fulfilling career as an operations manager in the corporate world. I was also incredibly burned out and suffering from my second nervous breakdown as well as trichotillomania, also known as compulsive hair-pulling disorder. I was literally so stressed out that I had pulled out a bald spot on my head that was more than 6” in diameter! I knew something had to change, but even though I was being treated for the depression related to my nervous breakdown, I was still too ashamed to ask for help to stop pulling out my hair.
So rather than get help, I decided to ignore my hair-pulling problem and quit my job to open my business, instead. I figured if I was in control of the type of work that I did and my overall workload, I could manage my stress level and maybe I would stop wanting to literally pull out my hair, too.
In early 2011, I reached my breaking point. I had to take a cross-border trip for a training seminar. For this particular trip, I was carpooling with some other business owners and I’d opted to wear a hat to hide my bald spot until we got to the hotel. As I was going through the process of being welcomed to the United States, the border agent said to me, “Ma’am, remove your hat. You can’t wear it in here.”
There I was, hands trembling and tears streaming down my face as I exposed my half-bald scalp to my colleagues and everyone else crossing the border that day. I was so ashamed. As if that wasn’t bad enough, when I did my walk of shame back to the car one of my fellow carpoolers asked, “Why don’t you have any hair?”
I replied, “I’d rather not talk about it.”
I regretted those words the instant they tumbled from my mouth. In that moment I finally realised how exhausted I was from being ashamed. I decided I’d had enough, that I couldn’t live like this anymore, and that it was time to seek help. When I returned from that business trip, I made an appointment with my therapist and “came out” as a hair-puller.
Shame, along with my belief that needing help made me a failure, had been holding me back from success in both my personal and professional life. I’m proud to say that after a lot of hard work, I have developed techniques to avoid work-related stress, which is my worst hair-pulling trigger. I could not have done it without the assistance and support of someone who was an expert in their field.
It didn’t take me long until I reached that point in my own business where I could no longer do everything myself and still meet my clients’ needs and expectations. That’s when I implemented my own team. I could never have done that if I hadn’t accepted the fact that needing help did not make me a failure and that asking for it was nothing to be ashamed of. I know you’re at that point, too, otherwise you wouldn’t be here.
58% of entrepreneurs waste an average of 11 hours (or more!) every single week, trying to market their businesses on Social Media.
Let me put that into some context for you:
11 hours per week = 44 hours per month
THAT’S AN ENTIRE WORK WEEK!
If your hourly rate is a modest $75/hr, that’s $3,300/month in lost revenue.
You’re spending almost $40,000 a year on marketing that isn’t working!
Even if you conservatively spend just an hour a day on social media for your business, it’s clear to see that it’s been costing you in more ways that one, which is why I developed the 7 Keys to a Killer Social Media Presence.
As an entrepreneur myself, I understand how we business owners tend to believe that we’re the only ones who can run our businesses the “right” way. But if we don’t ask for help, we run the risk of losing clients! There simply isn’t enough time in the day to answer phone calls, reply to emails, update Facebook, respond to blog comments, promote the business, attend networking events and still have time left to actually make money. If we don’t, we’ll only end up frustrated and burnt out, like I did. We owe it to ourselves to do only what we do best, and leave the rest to the experts. My own experiences have taught me there’s no shame in that.
So now, I help entrepreneurs save time by managing and maximizing their online presence, so they can attract more clients and make more money – online and “in real life.”
Ready to turn your Social Media followers into loyal, paying clients? There’s no shame in asking for help. Schedule a Social Media Breakthrough Session with Katy here.